About KE'ALA BIKINIS
K E ' A L A Noun : [kay-ah-la]
Hawaiian meaning: The pathway.
Derived from the elements “ke” meaning the one, and “ala” meaning the path.
Growing up in Hawaii, founder and designer Natalie Mar thrived by the beach, swimming in the ocean before she could even walk. Pained by the lack of flattering and comfortable bikinis for her petite frame, she was inspired to create them herself! And that’s how KE’ALA BIKINIS was born.
Made specifically for smaller busted women, KE’ALA BIKINIS is a collection of chic yet simple bikinis that are reversible, seamless and adjustable. Designed by Natalie herself to get the perfect fit, and hand-produced by a team of passionate women in Taipei, Taiwan and in Los Angeles, California, every KE’ALA Bikini is limited-edition and adaptable.
Meaning “the path” in Hawaiian, KE’ALA BIKINIS was conceptualized with the notion of staying true to yourself and following your passions. Natalie leads her life with the same motto and is delighted to share that KE’ALA is a fully female owned and operated business. With a strong foundation in women empowerment, KE’ALA BIKINIS believes that every woman deserves to feel comfortable and beautiful in her own skin.
Note from Our Founder
Inspired by my own struggles growing up without adequate and fashionable swimwear that was both comfortable and catered to my petite and small-busted frame, I founded KE’ALA BIKINIS to create a community of acceptance and inclusivity. I hope to encourage our society to reimagine beauty to include the small-busted girl.
That being said, it has always been my mission to empower small-busted women and inspire them to feel confident, accepted, and beautiful in their own skin - similar to the way that I have grown in my own self-love journey. I truly believe that strong women help raise each other up and I would love for you to be a part of our community.
Besides pouring my heart and soul into KE’ALA, I am also a yoga instructor in my home city of Los Angeles, California. I love that as it reminds me of the importance of mindfulness, gratitude, and helps me build a community of like-minded individuals.
Just want to end this by saying a big thank you for supporting KE’ALA BIKINIS - please know that it means a lot to me and our small team in LA and Taipei!